The impact of social media/networking continues to grow and both local and international celebrities haven’t been left out of the global buzz. Whether it’s a Fan Page on Facebook or on Twitter, celebrities are using new means to get closer to the fans and the world at large. From Lydia Forson to Genevieve Nnaji, and Sarkodie to Wande Coal, the stars are using all sorts of social media to share new material and information with fans across the world each day. So which Nigerian celebrity in music, movie, sports, etc has been using social media platforms such as Facebook, Youtube and Twitter the most? Fans and followers get to nominate and ultimately choose the winner in the ‘Best Social Media Celebrity’ category in the maiden edition of the Sowambe Awards. Sowambe, a social media lifestyle brand is present the 1st Sowambe Awards which will recognize and celebrate the best social media adopters, talents, celebs, brands, professionals as well as social web platforms in Nigeria. The Awards has about 25 categories and will allow participants to nominate and vote online for a period of one month for their favourites, based on a clear understanding and good judgment on activities in the social web. Categories: Best Social Media Personality Best Social Media Celebrity Best Social Media Blogger Best Social Media Politician Best Social Media Site Best Social Media Activist Best Social Media Designer Best Social Media Thinker Best Use of Twitter Best Use of Facebook Best Use of YouTube Best Social Media Community Best Social Media On-Air Personality (TV/Radio) Best Social Media Newspaper Best Social Media Startup Best Social Media Jobs Platform Best Social Networking Site Best Social Media TV/Radio Station Best Micro-Blogging Platform Best Social Aggregation Tool Best Ad Campaign on YouTube Best Ad Campaign on Facebook Nominations start from February 1 to February 10 and voting will follow from February 15 to February 28. Winners will be announced on March 1.For more details, please visit your social media marketing partner