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The disco light and other special lighting apparatus made the ambience an electrifying sight last Saturday night when the big names in Nigerian music stormed OceanView Water Front Garden at Victoria Island in Lagos for Coca-Cola FWC 2010 VIP celebration concert. The concert tagged “Celebration”, according to the Strategic Marketing Manager (Colas), Coca-Cola Nigeria Limited, Wangi Mba-Uzoukwu, was aimed at celebrating the numerous consumers of Coca-Cola brand as well as ushering in the 2010 World Cup. According to her, “It became imperative for Coca-Cola to organise a concert of this magnitude to underscore the fact that FIFA World Cup will be played on the African soil for the very first time. The celebration concert is also aimed at celebrating the qualification of the Super Eagles as well as spurring them to perform creditably in South Africa.” She disclosed that apart from being FIFA official partner, Coca-Cola is also the official sponsor of Nigerian football teams, saying fans will have the opportunity to watch matches live in South Africa through celebration dance promos that will reward loyal customers across the country.
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