Pop star, D'Banj has been unveiled as the official face for the 'One' campaign. Later in the week, at the African Union summit, the internationally acclaimed singer will be at Addis Ababa, Ethiopia to officially launch the 'One' campaign during the ‘Year of Agriculture’ campaign at the summit.
The official name and logo of the campaign, as well as launch of 'One' online petition will be unveiled at the AU Summit. The campaign is aimed at calling on leaders to invest more in agriculture.
In February, D'Banj will lead other top African artistes to do a song, which will be produced by Cobhams Asuquo and music video to follow as well.
D'Banj will hope to use the initiative to promote agriculture among youths in Africa.
Cobhams revealed the joy in working with some stars on the project and expressed optimism in the "fact that I will be working with some of Africa's biggest stars" which he described as "fantastic.“